Who We Are
In a world grappling with an unprecedented mental health crisis, SHiFT stands out as a definitive solution, distinguishing itself from 95% of wellness apps by being scientifically validated by a team of psychologists, researchers, and data scientists.
Our Mission
SHiFT's mission is to democratize access to effective mental health care, making the life-changing benefits of therapy universal. We're here to ensure that financial barriers and geographical location no longer stand in the way of anyone's right to thrive.
What We Believe
At SHiFT, we view mental health as a fundamental human right, essential for unlocking human potential. We recognize that mental well-being is key to empowering individuals to thrive, innovate, and contribute to society in meaningful ways.
We Amplify Voices
The mental health field has long lacked diversity. Both people of color and LGBTQ+ communities face unique challenges, and it’s crucial to have diverse voices guiding their healing and growth. SHiFT brings therapists from all backgrounds, so that everyone feels seen, heard, and understood.
How We Give Back
Through our Fund-a-Mental Program, we allocate a portion of our profits toward impactful, sustainable changes with cash grants to those in service of Veterans, First Responders, LGBTQIA+ communities, domestic violence shelters, environmental groups, social justice programs and mental health initiatives for youths and adults.
Our Team
Isabell Springer, PhD
Founder, Chief Vision Officer
To be human is to carry baggage, yet, everyone deserves the opportunity to heal, to venture on a path of self-discovery and personal growth in a safe and supportive community. This commitment defines SHiFT’s mission, and this pursuit goes beyond mere privilege—it is a profound calling.
Emily Madison
Chief Marketing Officer
We're not just launching a product; we're advocating for a cultural shift towards greater support for mental health. It's an honor to lead the marketing efforts for such an impactful initiative, and I am deeply committed to ensuring that our message offers hope to those in need.
Felicia Zerwas, PhD
Chief Research Scientist
Having personally experienced the profound impact of therapy during pivotal moments in my life, I understand the transformative power it holds. Working with SHiFT has allowed me to play a part in extending this invaluable opportunity to everyone, ensuring accessible mental health support for all.
James Lee
Chief Growth Officer
It is my commitment to ensure that SHIFT is more than just a space for the healing journey; it's a representation of our vision to transform mental health care. It's not solely about creating a product; it's about nurturing a movement towards improved mental health wellness and generating a lasting impact on individuals' lives.
Lauren Mahoney
Head of Investor Relations
SHiFT creates an unparalleled space that has never been seen before—a space that fosters growth, healing, and emotional maturity at your own pace. When I first learned about SHiFT, all I could think of was how many lives would change and how grateful I am to be a part of that transformation.
Alyssa Negron
Director of Instructional Design
As an educator, therapist, and coach, I've been privy to the vast array of life's experiences. We are relational beings at our core, shaped by our interactions with others, and I am delighted to be a member of SHIFT, a team that emphasizes the critical roles of mental health wellness and personal growth.
Chrishan Anketell
Director of Finance and Strategy
I've seen firsthand how mental illness affects individuals, often worsened by the stigma that leads to suffering in silence. Through SHiFT's innovative approach, we can remove this stigma, providing a way for individuals to confront and manage their mental health challenges at a fraction of the cost of conventional treatments.
Ted Astleford
Business Advisor and Director of Experiential Learning Programs at University of Florida Entrepreneurship and Innovation Center
Over the past few years, collaborating with SHiFT has presented a remarkable opportunity for our masters students at the UF. We are privileged to contribute to bringing this groundbreaking product to the global stage.